(RTR 31/05/2006) Hong Kong/Mumbai - Investment bankers are accepting lower pay cheques and taking on more risk as they ramp up operations and fight for deals in India.
"It is survival of the fittest," said Uday Kotak, vice chairman of Kotak Mahindra Bank.
"There have been players who have been in and out of the Indian markets from time to time, but long-term commitment is the key to success."
The allure of India, Asia's third-largest economy, is a market where investment banking revenues rose 79 percent in 2005 to nearly $375 million, according to research firm Dealogic.
"There's obviously pressure because of the increasing competition, but I don't think the fees are going to go down any further," said Vishal Kampani, executive director at JM Morgan Stanley, a joint venture between India's JM Financial Group and Wall Street heavyweight Morgan Stanley.
Nowhere is the competition more fierce than in the market for convertible bonds, where banks already generate narrower margins than they do underwriting stock sales or mergers.
"There's some inherent natural fee compression, but they certainly haven't gone the way of Taiwan," said Ronnie Potel, vice president and equity-linked specialist at Citigroup Inc.
Traditional convertibles pay roughly 1 percent in India, and have fallen to as little as half that in recent years in Taiwan.
"We aim to be number one but to also be profitable," said Potel, whose firm has generated the most net revenue from Indian convertibles this year, according to Dealogic.
Indeed, issuers don't always get their way.
When Jet Airways Ltd., India's top domestic airline, tried to squeeze bankers on fees for a $500 million convertible bond offering in March, investment banks said a rare "no thanks".
Jet Airways is still looking for banks to do its deal, a source familiar with the situation said this week.
INCREASED RISK
Some banks have put aggressively priced deals on their own books -- a dicey proposition if prices fall.
So far, the market boom has protected banks from getting caught out when holding on to deals. Barclays made a big return after being stuck with part of a Vedanta deal in January, bankers say.
Even with the recent market slide, stock prices have more than doubled since May 2004 as investors seek more exposure to a country with 8 percent economic growth.
As a result, convertible issuance has risen to $4.5 billion so far in 2006, surpassing the total of $3.6 billion for all of last year, Dealogic said.
"The sector leaders in raising converts out of India have been autos, pharmaceuticals and telcos," said Ashok Pandit, managing director, equity capital markets for Deutsche Bank, which has about 1,800 staff in India.
"Further issuance will be driven by how the markets perform," he said. "The underlying fundamentals remain strong."
Straight equity deals are getting competitive, too.
Reliance Petroleum Ltd. used nine underwriters for its $600 million IPO earlier this month, while real estate firm DLF Universal Ltd. has hired eight banks to work on its upcoming $3.5 billion offering, potentially the largest ever from India.
By comparison, Bank of China needed just three investment banks to lead its $9.7 billion IPO.
COVETED FOOTHOLD
Banks such as Macquarie Bank and Lehman Brothers are expanding in India to jostle with stalwarts such as Citigroup, Deutsche and Morgan Stanley.
"We have an early mover advantage having a track record and a strong onshore banking team," said Chris Hui, head of Asian structured corporate finance for Barclays, which does not compete for IPOs or merger deals.
Firms like Merrill Lynch have started shying away from traditional convertibles in favour of bigger paydays.
Merrill, which recently paid $500 million to boost its stake in its Indian joint venture to 90 percent from 40 percent, has changed its focus to structured deals such as pre-IPO financing for smaller, high-growth companies.
Lehman plans to set up an investment banking unit in Mumbai this year. Credit Suisse is relaunching its brokerage arm, dormant since 2001, while Goldman Sachs is ending its tie-up with Kotak Mahindra Bank Ltd. to go at it alone.
The only people who have moved faster into India are overseas investors, if the convertible bond market is any indication.
"Every deal we do, we add a couple more investors to the order book," said Doug Decker, global head of convertible bond origination for Barclays. "In an order book of 100 names, it may be two or three new ones."