News: Wills lifestyle to double Indian stores by 2008
(PTI 10/04/2006) New Delhi - Embarking on a mega expansion plan, ITC's fashion brand Wills Lifestyle today said it would increase its presence across India and double its number of outlets to 80 by 2008.
"India's retail scenario is fast changing. We have to keep pace and our plans are to double our stores in the next two years," General Manager, Marketing and Retail of ITC's retailing business, Atul Chand told PTI.
Pointing at the retail boom in the country and the mushrooming of malls and shopping centres across the country, Chand said consumerism is growing and ITC has drawn up plans to reach out to customers even in three tier and two tier cities.
The Wills Lifestyle would also leverage from the India Fashion Week, the sponsors of the event, he said adding the Wills stores would retail the line designed by Rohit Gandhi, Rahul Khanna and Monisha Jaising for the grand finale of the fashion week within a month.
He said the company was also working to build Wills Lifestyle as a global brand.
"India's retail scenario is fast changing. We have to keep pace and our plans are to double our stores in the next two years," General Manager, Marketing and Retail of ITC's retailing business, Atul Chand told PTI.
Pointing at the retail boom in the country and the mushrooming of malls and shopping centres across the country, Chand said consumerism is growing and ITC has drawn up plans to reach out to customers even in three tier and two tier cities.
The Wills Lifestyle would also leverage from the India Fashion Week, the sponsors of the event, he said adding the Wills stores would retail the line designed by Rohit Gandhi, Rahul Khanna and Monisha Jaising for the grand finale of the fashion week within a month.
He said the company was also working to build Wills Lifestyle as a global brand.
posted by InCar Group Press Room at 16:29
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