News: Fujitsu India plans aggressive agenda
(CT 10/04/2006) New Delhi - Ramanjeet Singh, the new head of Fujitsu India's PC division, is in the process of formulating a comprehensive plan to give a major push to its business in the Indian market.
Apart from expanding its channel presence in the country and launching new products, the new plan will also focus on improving its service support infrastructure.
Giving details, Singh said, "We are looking to expand our presence in 16 cities this year. Currently, we have 54 partners and this year we intend to increase this number to 200. Along with this, we will also offer our channel partners a lot of rebate and incentive schemes this year, to keep them motivated."
On the service center front, the company, which, at present, has eight centers, intends to open one each in Lucknow, Chandigarh and Kochi by month-end.
The company is primarily into corporate and retail market, which is another segment it will be focusing on for the Indian market. It plans to open 'concept zones' and 'tablet zones'. The company will be introducing new TFT monitors, PCs for both consumer and corporate, accessories for notebooks and PCs and also carry-cases this year.
On its market share, Singh said, "We have negligible market share in India. According to IDC, we had 1.3 percent of the market in Q3 of 2005 in the commercial notebook segment. We have recently entered into the consumer notebook segment and this year our target is to garner 2 percent of the notebook market."
Fujisan Technologies is the national distributor for Fujitsu India.
Apart from expanding its channel presence in the country and launching new products, the new plan will also focus on improving its service support infrastructure.
Giving details, Singh said, "We are looking to expand our presence in 16 cities this year. Currently, we have 54 partners and this year we intend to increase this number to 200. Along with this, we will also offer our channel partners a lot of rebate and incentive schemes this year, to keep them motivated."
On the service center front, the company, which, at present, has eight centers, intends to open one each in Lucknow, Chandigarh and Kochi by month-end.
The company is primarily into corporate and retail market, which is another segment it will be focusing on for the Indian market. It plans to open 'concept zones' and 'tablet zones'. The company will be introducing new TFT monitors, PCs for both consumer and corporate, accessories for notebooks and PCs and also carry-cases this year.
On its market share, Singh said, "We have negligible market share in India. According to IDC, we had 1.3 percent of the market in Q3 of 2005 in the commercial notebook segment. We have recently entered into the consumer notebook segment and this year our target is to garner 2 percent of the notebook market."
Fujisan Technologies is the national distributor for Fujitsu India.
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